Tuesday, October 5, 2021

COLÓN GROUP BRANDING


 
The goal of this project was to build a logo mark that is an abstracted representation of data science. It represents a group of computational neuroscientists working with chemical and biomolecular engineering.

This logo is intended for use in both analog print and digital medium and it represents a laboratory. Please click on images to view them in full scale.

PROCESS
Each and every project I work on starts out with a loosely sketched page in which I do some visual explorations, playing around with shapes and lines.

SKETCHES

CONCEPT EXPLORATION


PROCESS



FINAL